Tips for a successful Exhibition


Preparing for a trade show is one of the most important things to a business owner. It provides you real opportunity to get out and interact with your customers on a personal level.

It is a rare opportunity, but when you get it, ensure you make the most of it by following the tips below.

Go for first impressions

Studies show that our opinion of someone or something forms in just a tenth of a second. This means you have a short window to establish a positive relationship with a potential customer.

Make sure your booth stand out from the competition.

Use presentation board

If there is enough space, design an eye-catching stand-alone presentation board showing the benefits of your products, promotion, and – most importantly, your company logo.

Use moving pictures to draw attention

Create videos or slideshows to display on the monitor screen in your booth. The monitor can be rented if you don’t have one.

The videos will create visual appealing that will attract people from far.

Use social media

Social media is the best platform to spread the news about your trade show. Let your people know that you are having a trade show. You will need a short term internet hotspot rental solution for being able to use the various social media channels during the event because most events offer the in-house internet packages for very high prices and the 4g connections where there are hundreds of attendees tend to cripple during the events.

Use the platform to invite people to come to your stand.

Give people snacks

You are looking to stand out from the competition at the trade show, and offering something different than normal gifts will help you achieve this.

Make sure the snack package includes your business contacts.

Interact personally with people who come to your stand

Being friendly will help you attract a lot of people in your booth. Make sure you talk to everyone who passes by your stand; even it is just a simple “hello.”

Provide free Wi-Fi

This is one of the best ways to have a successful exhibition in this list. Everyone loves free Wi-Fi, and offering free access in your stand will attract many people.

You don’t have to go for a more complex Wi-Fi installation; a short term portable 4G mobile internet hotspot rental solutions will do the trick.

Trade Show Internet is the leading event Wi-Fi providers, so make sure you check them out for more about event Wi-Fi and other trade show solutions.